Manager, Ads Analytics
Best Buy
Minnetonka, MN, 55345, USA
Minnetonka, MN, 55345, USA
- Marketing
- Full-time
- ads analytics
- marketing analytics
- campaign optimization
The Manager of Ads Analytics leads efforts to convert complex advertising data into actionable insights to optimize Best Buy Ads campaigns. This role involves collaboration with sales, product, and data science teams to develop measurement frameworks, deliver client-facing reports, and support strategic campaign initiatives. Candidates should have experience in marketing analytics, media strategy, and proficiency with data analysis tools in a hybrid work environment.
This role is hybrid, which means you will work some days at our corporate office in Richfield, Minnesota, and some days virtually from home or another non-Best Buy location. The specific work arrangements vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.
What you’ll do
- Deliver client-facing performance insights and reporting
- Develop and execute measurement frameworks and joint business plans
- Partner with Sales, Product, and Data Science teams to align analytics with campaign goals
- Translate data into compelling narratives for agency and client partners
- Maintain and improve reporting tools and dashboards
- Support strategic initiatives and identify opportunities for innovation
Basic qualifications
- 4 years of experience in marketing analytics, marketing measurement, or media strategy
- Bachelor’s degree in Marketing, Statistics, Business, Data Science, or relevant experience.
- Proven ability to deliver client-facing insights and strategic recommendations
- Experience with modern analytics tools and methodologies
- 1 year of experience with MMM, MTA, A/B testing, and incrementality-based experimentation
- Strong communication and collaboration skills
Preferred qualifications
- Bachelor’s degree in Marketing, Statistics, Business, Data Science, or related field
- Experience with advertising agencies or media partners
- Proficiency in BigQuery, Tableau, Excel, and Salesforce
- Working knowledge of SQL, Python, or R
What's in it for you
We’re committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it, especially key moments in your life.
Our benefits include:
- Competitive pay
- Generous employee discount
- Financial savings and retirement resources
- Support for your physical and mental well-being
About us
As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology.
We bring that to life every day by humanizing and personalizing tech solutions for every stage of life — in our stores, online and in customers’ homes.
Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We’re committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™
Best Buy is an equal opportunity employer.
Position Type: Full timePandoLogic. Category:Marketing & Biz Dev, Keywords:Analytics Manager, Location:Minnetonka, MN-55345




