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Job Title: Director, Client Service, Media

Job Location: Hybrid- Atlanta, Boston, Chicago, New York City, Norwalk

About the role

The Director role leads client-facing media effectiveness initiatives, translating business objectives into strategic research designs that measure cross-platform and addressable TV campaign performance. The position combines deep expertise in media with leadership in client service, guiding teams to deliver high-impact insights and innovative solutions.

Primary Responsibilities

• Lead teams executing media effectiveness solutions for mid-size accounts, including measurement of cross-platform and addressable TV campaign performance on behalf of brand, agency and advertiser clients.
• Translate client business objectives into research design, ensuring insights are aligned with our client’s media strategy and goals.
• Oversee the research design and execution of more complex studies i.e. custom audience analysis, multi-platform brand lift, attribution and ROI.
• Synthesize complex data into compelling narratives that inform client decision-making and media planning.
• Champion innovation in media analytics, staying ahead of emerging tools, platforms, and measurement standards.
• Serve as a consultative strategic advisor to senior client stakeholders, guiding them on campaign planning decisions through evidence-based insights.
• Confidently delivers high-impact presentations, in-person when possible, on high quality story-driven reports, tailored to client needs and business context.
• Mentor and develop client service teams, fostering analytical rigor and consultative skills across levels.
• Drive cross-functional collaboration with media planning, data science, and product teams to deliver integrated solutions.
• Contribute to determining resource allocation across client accounts, balancing strategic depth with delivery efficiency.
• Establish quality standards and best practices to deliver on client-facing research outputs.
• Represent the media client service function in enterprise-wide initiatives, such as innovation pilots or thought leadership efforts.

Essential Knowledge & Experience

• 5+ years of hands-on experience in market research with strong focus on media effectiveness, audience insights or campaign performance.
• Deep understanding of addressable TV, digital media ecosystems, and cross-platform measurement methodologies.
• Proven ability to translate complex research findings into strategic recommendations for clients and internal stakeholders.
• Experience leading client engagements, including presenting insights, managing expectations, and driving media strategy alignment.
• Strong command of quantitative and qualitative research techniques, including survey design, audience segmentation, and stat testing.
• Demonstrated success in mentoring and developing research teams, fostering analytical rigor and client-centric thinking.
• Ability to navigate fast-paced agency or client environments, balancing strategic depth with delivery efficiency.

Kantar Benefits

We provide a comprehensive, highly competitive benefits package, including

• Medical plans with comprehensive, affordable coverage for a range of health services

• Health Savings Account/FSA

• Dental, Vision and benefits to cover unique healthcare needs

• Wellness Program

• 401k with match

• Tuition Reimbursement, Commuter benefits

• Unlimited PTO

Why join Kantar?

We shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can

understand what drives their decisions, actions, and aspirations on a global scale. And by amplifying our in-depth expertise of human understanding alongside ground-breaking technology, we can help brands find concrete insights that will help them succeed in our fast-paced, ever shifting world.

And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way that supports their health and wellbeing. While we encourage teams to spend part of their working week in the office, we understand no one size fits all; our approach is flexible to ensure everybody feels included, accepted, and that we can win together. We’re dedicated to creating an inclusive culture and value the diversity of our people, clients, suppliers and communities, and we encourage applications from all backgrounds and sections of society. Even if you feel like you’re not an exact match, we’d love to receive your application and talk to you about this job or others at Kantar.

Privacy and Legal Statement

PRIVACY DISCLOSURE: Please note that by applying to this opportunity you consent to the personal data you provide to us to be processed and retained by The Kantar Group Limited (“Kantar”). Your details will be kept on our Internal ATS (Applicant Tracking System) for as long as is necessary for the purposes of recruitment, which may include your details being shared with the hiring manager

The salary range for this role in Illinois is 97,400.00 -162,300.00 USD Annual. Your final base salary will be determined based on several factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability

Location

New York, World Trade CenterUnited States of America

Kantar Rewards Statement

At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that’s out of the ordinary and join us.

We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well being is taken into consideration.

We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

Kantar is the world’s leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar’s 30,000 people help the world’s leading organisations succeed and grow.