Investments Marketing Associate
UNITED STATES, NY, NEW YORK
- Marketing
- Full-time
- investments marketing
- financial services marketing
- product marketing
The Investments Marketing Associate at BNY supports the development and execution of marketing strategies and campaigns for financial products targeting commercial segments. This role involves collaboration with internal and external partners to leverage client insights and drive targeted marketing initiatives aligned with company goals. The position requires 3-5 years of experience in financial services marketing, strong project management, and budget handling skills without direct reports.
Investments Marketing Associate
At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.
Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary.
We’re seeking a future team member for the role of Investments Marketing Associate to join our marketing and communication team. This role is located in New York, NY
In this role, you’ll make an impact in the following ways:
- Support and drive the development and execution of product or client value-driven marketing content and go-to-market strategies for commercial segments.
- Lead projects that support the implementation of complex product marketing plans and execute day-to-day support and decisions leveraging client insights for targeted campaigns aligned with the firm’s key initiatives.
- Maintain collaborative relationships with internal and external resources to support marketing activities, providing technical guidance, direction, and decision-making as needed.
- Support the development and implementation of product marketing campaigns and market research while driving agreement with business partners and formulating and executing decision criteria.
To be successful in this role, we’re seeking the following:
- Bachelor’s degree or the equivalent combination of work experience required.
- 3-5 years of related experience preferred; experience in the securities or financial services industry is preferred.
- Proven ability to adopt industry/segment trends, market climates, and competitive activities, executing adoption strategies and clearing blockers to leverage opportunities.
- Strong collaboration skills to maintain and cultivate good working relationships with internal teams and business partners.
- Ability to act with accountability supporting functional or business initiatives, proactively identifying obstacles and recommending solutions to stakeholders.
- Experience managing budget approvals and submitting expenses.
- No direct reports.
At BNY, our culture speaks for itself, check out the latest BNY news at:
Here’s a few of our recent awards:
- America’s Most Innovative Companies, Fortune, 2025
- World’s Most Admired Companies, Fortune 2025
- “Most Just Companies”, Just Capital and CNBC, 2025
Our Benefits and Rewards:
BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.
BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.
BNY assesses market data to ensure a competitive compensation package for our employees. The base salary for this position is expected to be between $58,000 and $90,000 per year at the commencement of employment. However, base salary if hired will be determined on an individualized basis, including as to experience and market location, and is only part of the BNY total compensation package, which, depending on the position, may also include commission earnings, discretionary bonuses, short and long-term incentive packages, and company- sponsored benefit programs.
This position is at-will and the Company reserves the right to modify base (as well as any other discretionary payment or compensation) at any time, including for reasons related to individual performance, change in geographic location, Company or individual department/team performance and market factors.
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