AEM WEB PUBLISHER / EXPERIENCE LEAD

At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.

Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary.

We’re seeking a future team member for the role of AEM WEB PUBLISHER/EXPERIENCE LEAD (VP) to join our digital marketing team. This role is located in New York City 

In this role, you’ll make an impact in the following ways: 

• Develop, author, and publish high-quality digital content using Adobe Experience Manager (AEM) with a focus on technical accuracy, user engagement, and strategic impact.
• Collaborate closely with Marketing, Development, and Design teams to translate business and marketing strategies into scalable, efficient web solutions.
• Lead initiatives to evaluate, recommend, and implement enhancements to the AEM technology stack and related workflows to drive operational efficiencies and improve content delivery.
• Identify opportunities to automate and streamline content creation, approval, and publishing processes leveraging AEM capabilities and integrations.
• Collaborate with development and design teams to implement AEM components, templates, and workflows that enhance content delivery and site performance. 
• Act as a strategic partner to marketing technology teams to support demand generation and lead quality through optimized web channel execution.
• Stay ahead of AEM platform updates, industry trends, and emerging technologies; champion adoption of innovative tools and practices that align with business goals.
• Customize and extend AEM authoring interfaces to optimize editorial productivity and user experience, balancing innovation with governance.
• Troubleshoot and resolve content publishing issues, ensuring seamless deployment across environments. 
• Implement and maintain content version control, approval workflows, and publishing schedules aligned with project timelines. 
• Monitor, analyze and report on content performance metrics to recommend improvements and support continuous optimization. 
• Manage digital assets and metadata within AEM DAM, ensuring best practices in tagging, versioning, and accessibility. 

 

 To be successful in this role, we’re seeking the following: 

• Bachelor’s degree or equivalent 
• 4+ years hands-on experience working with enterprise-grade content management systems (CMS), with a strong preference for experience with Adobe Experience Manager (AEM).  AEM certification a plus. 
• Working knowledge of front-end web development (e.g., HTML, CSS)
• 2+ years of experience managing web transformations or redesigns.
• Enthusiasm for embracing AI in workflows, including using existing resources and creating new agents within our environment. 
• Understanding of website analytics (e.g., Adobe Analytics) and the ability to interpret data to make recommendations/drive decisions. 
• Knowledge of SEO principles and their application to website development.
• Familiarity with UX/UI design principles and best practices, including familiarity with accessibility standards and practices (e.g., WCAG)
• Strong project management skills and experience with related tools (e.g., Workfront, Jira)

 

At BNY, our culture speaks for itself, check out the latest BNY news at:

BNY Newsroom

BNY LinkedIn 

 

 Here’s a few of our recent awards: 

• America’s Most Innovative Companies, Fortune, 2025
• World’s Most Admired Companies, Fortune 2025
• “Most Just Companies”, Just Capital and CNBC, 2025

Our Benefits and Rewards:

BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter. 

 

BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.

BNY assesses market data to ensure a competitive compensation package for our employees. The base salary for this position is expected to be between $68,000 and $130,500 per year at the commencement of employment. However, base salary if hired will be determined on an individualized basis, including as to experience and market location, and is only part of the BNY total compensation package, which, depending on the position, may also include commission earnings, discretionary bonuses, short and long-term incentive packages, and Company-sponsored benefit programs. 
This position is at-will and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation) at any time, including for reasons related to individual performance, change in geographic location, Company or individual department/team performance, and market factors.