Vice President of Sales and Marketing

Goodwin Recruiting
Wesley Chapel, FL, United States

$200,000 p/year
Hospitality
Full-time
luxury resort sales
hotel marketing
group sales leadership

Our job summary

The Vice President of Sales and Marketing leads revenue growth and brand strategy for a luxury resort recently relaunched with a $100 million investment. The role involves overseeing group sales, leisure, sports, weddings, and marketing initiatives to enhance market share and brand positioning. This senior leadership position requires extensive experience in luxury resort sales, strategic financial acumen, and the ability to travel and relocate to a resort community.

A premier independent luxury resort, fresh off a $100 million relaunch, is seeking a dynamic vice president to lead revenue generation and brand strategy. This is a unique chance to elevate an award-winning destination through hands-on sales leadership, marketing vision, and market expansion. This role offers the opportunity to be the face of growth and legacy in a stunning, highly desirable setting.

Vice President of Sales and Marketing Benefits & Compensation

Competitive base salary up to $200,000
20% annual performance bonus
Full benefits package, including comprehensive health coverage
Relocation support to a scenic resort community

Vice President of Sales and Marketing Requirements & Qualifications

10+ years of senior sales and marketing leadership in independent luxury resorts, convention hotels, or large full-service properties
Strong group sales background with established group market relationships
Proven record of driving revenue growth and capturing market share
Direct experience reporting to ownership or serving as an independent property executive
Demonstrated financial acumen and strategic leadership
Ability and willingness to relocate to a remote resort community
Ability to travel up to 30%

Vice President of Sales and Marketing Preferred Background & Skills

Sports resort or sports group business experience
Background in properties with annual revenues exceeding $50 million

Vice President of Sales and Marketing Day-to-Day Responsibilities

Lead the revenue generation function, directing group, leisure, sports, and wedding sales segments
Oversee brand marketing, digital strategy, public relations, and key partnerships
Set and execute go-to-market plans to increase occupancy, strengthen brand positioning, and grow market share
Foster and leverage strategic relationships across group sales and partnership channels
Act as a hands-on, strategic leader collaborating closely with on-property teams and ownership
Report on sales and marketing performance, adapting strategies to market trends and opportunities

Join a forward-thinking resort team and shape the future of luxury hospitality in one of the industry's most exceptional settings.

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